Sample Billboards for I-65 in Northern Alabama and Rural TN

Includes:
Decatur Alabama
Athens Alabama
Ardmore Tennessee
Pulaski Tennessee
Columbia Tennessee

Prepared by:
Eric Hutton
Hutton Advertising LLC,
73 White Bridge Road, Suite 103-136
Nashville, TN 37205
615-479-7518

 
Location/
Board
Location
Type
Production
Period Rent
Impressions (Weekly Views)
I -65, 800 feet north of hwy 72--Top Board
Bulletin
$0 Production Charge
$529 Per Period
75,439 Actual Weekly Views
I -65, at Exit 6B
Bulletin
$0 Production Charge
$892 Per Period
55,218 Actual Weekly Views
I-65 13 miles north fo Highway 72
Bulletin
$0 Production Charge
$829 Per Period
55,222 Actual Weekly Views
I-65 2.5 miles south of Hwy 64
Bulletin
$336 Production Charge
$529 Per Period
51,550 Actual Weekly Views
I-65 at Mile Marker 335.3
Bulletin
$0 Production Charge
$600 Per Period
14,078 Daily Effective Circulation
I-65 at mile marker 335.48
Bulletin
$0 Production Charge
$600 Per Period
14,078 Daily Effective Circulation
 

Map of Locations

 

Location 1

Location:I -65, 800 feet north of hwy 72--Top Board 
Traffic Heads:North
Media Type:Bulletin
Size:10.5 x 36
Illumination:Yes
Impressions:75,439 Actual Weekly Views
Posting Date:3/20/2019
Rental Cost:$529
Per:4-Weeks
Contract Length:1 year
Production Charge:$0
Additional Cost:

Comments:

Prepared by Eric Hutton of Hutton Advertising, LLC, 615-479-7518, https://huttonadvertising.com

 

Location 2

Location:I -65, at Exit 6B 
Traffic Heads:North
Media Type:Bulletin
Size:10.5 x 36
Illumination:Yes
Impressions:55,218 Actual Weekly Views
Posting Date:3/20/2019
Rental Cost:$892
Per:Month
Contract Length:1 year
Production Charge:$0
Additional Cost:

Comments:

Prepared by Eric Hutton of Hutton Advertising, LLC, 615-479-7518, https://huttonadvertising.com

 

Location 3

Location:I-65 13 miles north fo Highway 72 
Traffic Heads:North
Media Type:Bulletin
Size:10.5 x 36
Illumination:Yes
Impressions:55,222 Actual Weekly Views
Posting Date:3/20/2019
Rental Cost:$829
Per:Month
Contract Length:1 year
Production Charge:$0
Additional Cost:

Comments:

Prepared by Eric Hutton of Hutton Advertising, LLC, 615-479-7518, https://huttonadvertising.com

 

Location 4

Location:I-65 2.5 miles south of Hwy 64 
Traffic Heads:North
Media Type:Bulletin
Size:12 x 28
Illumination:Yes
Impressions:51,550 Actual Weekly Views
Posting Date:5/20/2019
Rental Cost:$529
Per:4-Weeks
Contract Length:1 year
Production Charge:$336
Additional Cost:

Comments:

Prepared by Eric Hutton of Hutton Advertising, LLC, 615-479-7518, https://huttonadvertising.com

 

Location 5

Location:I-65 at Mile Marker 335.3 
Traffic Heads:North
Media Type:Bulletin
Size:10.58333 x 40
Illumination:Yes
Impressions:14,078 Daily Effective Circulation
Posting Date:3/20/2019
Rental Cost:$600
Per:Month
Contract Length:1 year
Production Charge:$0
Additional Cost:

Comments:

Prepared by Eric Hutton of Hutton Advertising, LLC, 615-479-7518, https://huttonadvertising.com

 

Location 6

Location: I-65 at mile marker 335.48 
Traffic Heads:North
Media Type:Bulletin
Size:10.5 x 36
Illumination:Yes
Impressions:14,078 Daily Effective Circulation
Posting Date:3/20/2019
Rental Cost:$600
Per:Month
Contract Length:1 year
Production Charge:$0
Additional Cost:

Comments: Near board in the photo

Prepared by Eric Hutton of Hutton Advertising, LLC, 615-479-7518, https://huttonadvertising.com





Sample Billboards from Nashville to Bowling Green

Includes :
Nashville/ Hendersonville/ Goodlettsville, Tennessee
Bowling Green Kentucky
Ridgetop Tennessee
Franklin Kentucky
Portland Tennessee
White House Tennessee


Prepared by:
Eric Hutton
Hutton Advertising LLC,
73 White Bridge Road, Suite 103-136
Nashville, TN 37205
615-479-7518

 
Location/
Board
Location
Type
Production
Period Rent
Impressions (Weekly Views)
I-65--0.25 miles north of Highway 76, White House Exit 108
Bulletin
$420 Production Charge
$2,031 Per Period
186,457 Actual Weekly Views
I-65--0.75 miles north of Highway 52 Portland Exit 117
Bulletin
$460 Production Charge
$2,031 Per Period
145,881 Actual Weekly Views
I-65--2.2 miles north of Millersville
Bulletin
$730 Production Charge
$2,031 Per Period
154,629 Actual Weekly Views
I-65--.2 miles south of US 31
Bulletin
$730 Production Charge
$2,031 Per Period
182,029 Actual Weekly Views
I-65--2.4 miles south US 31
Bulletin
$730 Production Charge
$2,031 Per Period
194,940 Actual Weekly Views
I-65--0.5 miels from Millersville
Bulletin
$730 Production Charge
$1,828 Per Period
107,613 Actual Weekly Views
I-65--3.9 miles north of Highway 31
Bulletin
$460 Production Charge
$1,625 Per Period
143,980 Actual Weekly Views
I-65--1.5 miles south of SR 101
Setback Bulletin
$2,055 Production Charge
$1,151 Per Period
201,678 Actual Weekly Views
I-65--.1 miles south of Exit 108, Highway 76
Bulletin
$460 Production Charge
$1,219 Per Period
218,739 Actual Weekly Views
I-65--1.4 miles north of Highway 31
Bulletin
$730 Production Charge
$2,438 Per Period
168,241 Actual Weekly Views
I-65, .7 miles north of Highway 231
Setback Bulletin
$1,600 Production Charge
$3,486 Per Period
268,234 Actual Weekly Views
108(I) Hwy 100E near I-65 @ Knights Inn
Poster
$529 Production Charge
$450 Per Period
9,564 Daily Effective Circulation
 

Map of Locations

 

Location 1

Location:I-65--0.25 miles north of Highway 76, White House Exit 108 
Traffic Heads:North
Media Type:Bulletin
Size:10 x 36
Illumination:Yes
Impressions:186,457 Actual Weekly Views
Posting Date:9/19/2019
Rental Cost:$2,031
Per:Month
Contract Length:6 months
Production Charge:$420
Additional Cost:

Comments:

Prepared by Eric Hutton of Hutton Advertising, LLC, 615-479-7518, https://huttonadvertising.com

 

Location 2

Location:I-65--0.75 miles north of Highway 52 Portland Exit 117 
Traffic Heads:North
Media Type:Bulletin
Size:10 x 40
Illumination:Yes
Impressions:145,881 Actual Weekly Views
Posting Date:9/19/2019
Rental Cost:$2,031
Per:Month
Contract Length:6 months
Production Charge:$460
Additional Cost:

Comments:

Prepared by Eric Hutton of Hutton Advertising, LLC, 615-479-7518, https://huttonadvertising.com

 

Location 3

Location:I-65--2.2 miles north of Millersville 
Traffic Heads:South
Media Type:Bulletin
Size:14 x 48
Illumination:Yes
Impressions:154,629 Actual Weekly Views
Posting Date:9/19/2019
Rental Cost:$2,031
Per:Month
Contract Length:6 months
Production Charge:$730
Additional Cost:

Comments:

Prepared by Eric Hutton of Hutton Advertising, LLC, 615-479-7518, https://huttonadvertising.com

 

Location 4

Location:I-65--.2 miles south of US 31 
Traffic Heads:South
Media Type:Bulletin
Size:16 x 40
Illumination:Yes
Impressions:182,029 Actual Weekly Views
Posting Date:9/19/2019
Rental Cost:$2,031
Per:Month
Contract Length:6 months
Production Charge:$730
Additional Cost:

Comments:

Prepared by Eric Hutton of Hutton Advertising, LLC, 615-479-7518, https://huttonadvertising.com

 

Location 5

Location:I-65--2.4 miles south US 31 
Traffic Heads:Southeast
Media Type:Bulletin
Size:14 x 48
Illumination:Yes
Impressions:194,940 Actual Weekly Views
Posting Date:9/19/2019
Rental Cost:$2,031
Per:Month
Contract Length:6 months
Production Charge:$730
Additional Cost:

Comments:

Prepared by Eric Hutton of Hutton Advertising, LLC, 615-479-7518, https://huttonadvertising.com

 

Location 6

Location:I-65--0.5 miels from Millersville 
Traffic Heads:South
Media Type:Bulletin
Size:14 x 48
Illumination:Yes
Impressions:107,613 Actual Weekly Views
Posting Date:9/19/2019
Rental Cost:$1,828
Per:Month
Contract Length:6 months
Production Charge:$730
Additional Cost:

Comments:

Prepared by Eric Hutton of Hutton Advertising, LLC, 615-479-7518, https://huttonadvertising.com

 

Location 7

Location:I-65--3.9 miles north of Highway 31 
Traffic Heads:North
Media Type:Bulletin
Size:10 x 40
Illumination:Yes
Impressions:143,980 Actual Weekly Views
Posting Date:9/19/2019
Rental Cost:$1,625
Per:Month
Contract Length:one year
Production Charge:$460
Additional Cost:

Comments:

Prepared by Eric Hutton of Hutton Advertising, LLC, 615-479-7518, https://huttonadvertising.com

 

Location 8

Location:I-65--1.5 miles south of SR 101 
Traffic Heads:West
Media Type:Setback Bulletin
Size:20 x 48
Illumination:Yes
Impressions:201,678 Actual Weekly Views
Posting Date:9/19/2019
Rental Cost:$1,151
Per:Month
Contract Length:one year
Production Charge:$2,055
Additional Cost:

Comments: A short term contract would be $1,903.00 per month for a 1 year contract the price would $920.83 per month. $1400 of the production cost will be waived with 24 week committement

Prepared by Eric Hutton of Hutton Advertising, LLC, 615-479-7518, https://huttonadvertising.com

 

Location 9

Location:I-65--.1 miles south of Exit 108, Highway 76 
Traffic Heads:South
Media Type:Bulletin
Size:10 x 40
Illumination:Yes
Impressions:218,739 Actual Weekly Views
Posting Date:9/20/2019
Rental Cost:$1,219
Per:Month
Contract Length:one year
Production Charge:$460
Additional Cost:

Comments:

Prepared by Eric Hutton of Hutton Advertising, LLC, 615-479-7518, https://huttonadvertising.com

 

Location 10

Location:I-65--1.4 miles north of Highway 31 
Traffic Heads:South
Media Type:Bulletin
Size:14 x 48
Illumination:No
Impressions:168,241 Actual Weekly Views
Posting Date:9/20/2019
Rental Cost:$2,438
Per:Month
Contract Length:one year
Production Charge:$730
Additional Cost:

Comments:

Prepared by Eric Hutton of Hutton Advertising, LLC, 615-479-7518, https://huttonadvertising.com

 

Location 11

Location:I-65, .7 miles north of Highway 231 
Traffic Heads:North
Media Type:Setback Bulletin
Size:20 x 80
Illumination:Yes
Impressions:268,234 Actual Weekly Views
Posting Date:9/19/2019
Rental Cost:$3,486
Per:Month
Contract Length:one year
Production Charge:$1,600
Additional Cost:

Comments:

Prepared by Eric Hutton of Hutton Advertising, LLC, 615-479-7518, https://huttonadvertising.com

 

Location 12

Location:108(I) Hwy 100E near I-65 @ Knights Inn 
Traffic Heads:West
Media Type:Poster
Size:12 x 25
Illumination:No
Impressions:9,564 Daily Effective Circulation
Posting Date:9/30/2019
Rental Cost:$450
Per:Month
Contract Length:one year
Production Charge:$529
Additional Cost:

Comments:

Prepared by Eric Hutton of Hutton Advertising, LLC, 615-479-7518, https://huttonadvertising.com

Coca-Cola Billboard: an 80-Year Times Square Tradition

Coca-Cola must be doing something right with their marketing since they have many of us addicted to sugar water with a little caramel coloring and some carbonation. One of their outdoor outdoor marketing strokes of genius is that they have had a presence in Times Square in New York City for more than 80 years. They are close to holding a world record for a continuous run of a billboard.

As one of the first electric outdoor signs, their billboard was part of how Times Square developed its reputation as the home of 24-hour advertising.

Coca-Cola Times Square Billboard

Placed in service in 1920, by 1923 they had adopted to the brand new concept of neon, which was huge at the time.  Measuring 75 x 100 feet, it was the world’s second-largest electric sign and it flashed the message “Drink Coca-Cola, Delicious and Refreshing.”

In 1932, they moved the billboard advertisement up to 47th street and featured a soda jerk with a Coca-Cola uniform.  Throughout the 40’s and 50’s, the sign showed showed a 3 stage message.  

  1. First the was a bottle filed with Coke.  
  2. Then they added a straw.  
  3. Then the slowly emptied the bottle. 

In the 1960’s they went with a simpler message.  It was a circular sign in the iconic type and the phrase “The pause that refreshes.”  Although it slowly changed over time, the version put up in 1991 stayed the same until 2004 (13 years.)

 

However, 2004 was the 100th anniversary of Times Square, so they wanted to do something special.  They decided on what they called an advertising sculpture, which was a high tech 3D extravaganza more than six stories high showing a variety of digital graphics.  This time they were able to feature some of their product  line like Classic, Diet, C2, Sprite and others.

Work with Experienced Outdoor Marketers

To be effective, billboard advertising requires the right location, as well as the proper message, design and installation. Arranging all of that is complicated and takes experience. That’s why smart companies turn to Nashville Billboard Connection. We have years of experience in placing outdoor advertisements so they get seen by your target audience.

Our team knows how to take you step by step through the process of pinpointing your outdoor message, arranging for eye-catching design and getting it installed. Working with the experts on our staff saves you time and money.

Chipotle’s Fresh Billboard Designs

Have you ever glanced at Nashville billboards or boards in any other place, only to realize you need a second look to get the joke. Well, the Chipotle restaurant chain created such a billboard.

sample billboard creative design from chipotle

On first glance, you see bold text declaring “Our Ingredients are better.” However, you will also notice all the gray text around that phrase. Once you take a longer look, you realize there is a second billboard message: “We wanted to write about our locally sourced natural ingredients, but short billboard headlines are better.”

It is a sneaky way for them to talk about one of the reasons their chain is different from the others. So visit; you get humor and good natural ingredients.

Humor Works, Especially in Nashville Billboard Advertising

If you know Ray Stevens (The Streak and Shriner’s Convention), you know Nashville and Tennessee appreciate a good joke. However, Adweek tells us that a joke by itself doesn’t work; it needs to be paired with helpful content to be “funny, relevant, and informative.” The Chipotle billboard advertisement works because it layers a bold, quickly grasped customer benefit on top of a joke. You would get that message on Nashville billboards even if you don’t read the rest of it. The background text makes it more memorable because that is where the humor is.

Creating All-Text Nashville Billboards

The best billboard designs are memorable and concise. So few people use an all text billboard advertisement that seeing one stands out; however, done wrong, they can also be boring.

The Chipotle billboard still followed the cardinal rule of billboard advertising. The bold text was short, clear, and not subject to confusion.

On the second look, the viewer could read the background type with its funny message and have a reason to remember the main message.

According to the design gurus at Hongkiat, you can’t get your viewer’s attention with a block of text “unless it starts with a good written ‘hook'” to make people want to see what it’s all about.

Trust the Experts in Nashville Billboard Advertising

Just like Chipotle, Billboard Connection has the best ingredients for your advertising success.

Just like Chipotle, we source locally. Eric Hutton has worked and lived across the state of Tennessee. There are not Nashville Advertising Agencies who have seen as much of the state as he has. He also has access to other Billboard Connection Agencies that understand their markets as well. Billboard Connection will know where your billboard needs to go to have impact.

Just like Chipotle, we use great ingredients. Eric Hutton have over 10 years of working with graphic artists on different projects to get great designs and he works with some award winning artists. Billboard Connection knows how to make a billboard design that will get maximum impact.

Let our Nashville advertising agency create your next campaign for Nashville billboards or any other location. Call Billboard Connection at 615-601-2226 for a free quote. We are experts in outdoor marketing and we are here to serve you.

I-24 Billboard Available Inbound to Nashville from Clarksville

April 21, 2016

Right read, mile marker 31 on  I-24, between Nashville and Clarksville

Nashville billboard in Pleasant View on I-24 between Nashville and Clarskville

This illuminated billboard in Nashville is a right read for east bound traffic on I-24 heading into Nashville from Clarksville just before Exit 31, $750/month, 30,760 views per day. It reaches Cheatham County residents and commuters heading into Nashville from Clarksville and Robertson County.  Call 615-601-2226. 

I-70 inbound to Indianapolis Billboard Available

April 21, 2016

Right read Indianapolis billboard, I-70 Inbound for west bound traffic to Indianapolis, Indiana

Westbound billboard into Indianapolis on I-70

Right read billboard, west bound traffic on I-70 heading into Indianapolis, $1080/month, 81,663 views per days between exits 96 and 91.    Call 615-601-2226. 

Clarksville Billboards Available

November 10, 2015

Right read, mile marker 17 on I-24, Clarksville

Billboads Clarksville I-24 mile marker 17

Right read, West Bound Traffic on I-24 heading into Clarksville, $875/month, 30,495 views per days, it reaches commuters heading home and visitors to Fort Campbell, Clarksville is about 10 minutes away.  call 615-601-2226. 


 

Right read, Highways 79 and 41A in Clarksville

Billboard in Clarksville, Ft. Campbell Boulevard

Right read, east bound traffic heading into Clarksville on highway 41A and 79, $690/month, 36,711 views per days, it reaches commuters heading home from Fort Campbell and traffic coming to Clarksville from Dover and Paris, TN.  Downtown Clarksville is about 10 minutes away.  Call 615-601-2226. 


Digital Billboard in Batesville, Mississipp

Right read, US 278, just before I-55, West Bound Traffic

Right hand read digitial billboard in Batesville Mississippi

West bound traffic (toward the interstate) on US 278 in Batesville, Mississippi, $750/month (silver plan), 40,020 views per days, Near Walmart and Lowes, Call 615-601-2226


 

Right read, US 278, just before I-55, East Bound Traffic

Left read digital billboard Batesville Mississippi

East bound traffic (Away from the interstate) on US 278 in Batesville, Mississippi, $750/month (silver plan), 40,020 views per day, Near Walmart and Lowes, Call 615-601-2226

Great Murfreesboro Billboard Available Now!

Right read, I-24, .9 miles west of highway 231, Top Board

Right Read, I-24 in Murfreesboro, TN

West bound traffic (towards Nashville) on I-24 in Murfreesboro, $312/week, 375,000 views per week, Call 615-601-2226


 

Buying Groceries from a Transit Shelter Advertisement

outdoor advertising that doubles as a shopping guide
Wouldn’t it be nice if you could order your groceries online while you were commuting or at least check to see what you need to buy? That way, you could take care of two annoying tasks at the same time.

The folks at Peapod came up with a mobile phone app to do just that—order your groceries online while commuting or even resting at home. (Unfortunately Peapod is not available in Knoxville, Nashville, Memphis, or Chattanooga.) They also came up with an ingenious outdoor advertisement for their app on transit shelters to get people to download and use it.

Figuring that the average commuter has little to do while waiting on a bus or train, they placed transit advertisements in Chicago and Philadelphia. These transit shelter advertisements include a QR code so that folks can download the app as well as pictures of popular products to jog people’s memory of what they might need.

When shoppers see something they want to buy, they can actually place their orders on the spot. (No need to go home and enter it online.) The billboards make it easy to get some shopping done and even schedule when it will be delivered.

Success with Transit Advertisements

The campaign was so successful that over 90% of the people who downloaded the app from the QR code made at least one more order. It makes sense to me; you have both a well-timed reminder and an easy way to get it done all at the same time.

Other companies have had success as well. The retail giant Tesco has had excellent results with similar transit shelter billboards in South Korea, Japan, and Singapore.

Advantages of Interactive Transit Advertising

Clearly this example of transit advertising is new and different. The transit advertisement itself doubles as a service provider. With relevant content, people are less likely to see it as invasive or annoying. With the connection to our phones, customers are much more like to talk about it with their friends.

Advertisers increase the rate that information gets shared when they use interactive marketing techniques.