What if you could keep in touch with anonymous website visitors?
Create a Personal Connection with Website Visitors with Postcards
We place a code on specific website pages.
Visitors to those pages receive a postcard.
They keep the postcard on their fridge or their mail slot for 2 weeks.
You stay top of mind, get another marketing touch, and stay personal.
Schedule a 10-minute introductory conversation
Could It Work?
The uncluttered postal mailbox offers a more effective way to capitalize on intent signals
>$250B
Spent annually to drive site traffic, <5% convert
Digital
500 Ads Daily
20% -40%
Increase in digital ad expenses and decrease in performance
100 emails a day
60%
Increase in customer acquisition costs
Postal Mail
1-2 Pieces a day
This Is What Our Technolgy Does
The process is really pretty simple, though a lot goes on in the background. We place tags on the landing pages you want to gain traction. When a person comes to the specific page(s) we identify about 50% of the visitors and segment and score the visit. Then we deliver a postcard within a few days via first class mail.
Benefits
Direct mail marketing brings people joy and nostalgia, unlike fleeting emails and ads. We find when done thoughtfully, it nurtures relationships and demonstrates you care about making meaningful connections. For example, many recipients of postal mail put it on their fridge to remind them of something they want to follow up on.
Personalized Reconnection
Our cutting-edge technology is the manifestation of our commitment to your success. By accurately matching your website visitors' postal names and addresses, we send them a personalized postcard to rekindle their interest in your product or service.
Enhanced Conversion Rates
Our cutting-edge technology is the manifestation of our commitment to your success. By accurately matching your website visitors' postal names and addresses, we send them a personalized postcard to rekindle their interest in your product or service.
Timely Engagement
Timing is of the essence, and our approach embraces this principle. The postcard reaches your potential clients just a few days after their website visit. This timely follow-up keeps your brand at the forefront of their decision-making.
Who Is This Not For
A website that generates very little traffic is not a good candidate. For planning purposes, a maximum of 50% of visitors will not get a postcard. When a visitor needs to make a decision in a matter of a day or two or less, the mail may not arrive in time even though we use first class postage.
What Are People Experiencing
Home Services
A Kitchen remodeler wanted to convert prospect into clients but previouis digital retageting campaigns had not succeeded. They launched a remarketing campaign to reach the hundreds of monthy unique visitors via a direct mail postcard with a strong call to action.
They realized $294,405 (annualized) with a 2% conversion rate and earned $53 for each dollar spent
Vacation Destination
Brunswick NC Islands' target audience lies across 20 Northeast States, but they needed a cost effective tool. They launched a remarketing campaing and geo targeted nine digital marketing areas over the cours of 60 days with this dreamy postcard.
They delivered 400 postcards daily with a 14.4% daily average response rate over 60 days